- Initial odds setting - Understanding positive expected value - The importance of beating the closing odds - The example of Chelsea...

- How to avoid the most common mistakes in betting - How important is the bookmaker you choose? - What impact do cognitive biases have on...

- How X.com can help inform betting - Get an edge over the bookmaker - The best betting X.com accounts to follow Joseph Buchdahl...

- What is asymmetric information? - Asymmetric information in practice - How to obtain an information advantage Information holds immense...

- Why bettors need to be aware of hindsight bias - Cognitive biases: A curse or a blessing? - The illusion of hindsight Research in the...

- Quantitative measures vs. emotional impressions - Vividness - thinking the ball into the net - Phraseology - the importance of wording...

- MEASURING SURPRISES AHEAD OF THE PREMIER LEAGUE WEEKEND - Calculating the Brier Score method - Teams with high Brier Score - Can Klopp...

- Why do bookmakers move lines? - What is reverse line movement? - The pitfalls of relying on reverse line movement Tracking line...

- How to use Poisson Distribution to predict soccer scores - Using Defence Strength & Attack Strength values - Calculate the most likely...

- Discover why staking methods are important in betting - Learn about the most common staking methods - Find out which staking method is...